Insights · the weekly letter

One idea a week to make today's work pay back time and time again. Written for owners of B2B service firms in the £300k–£1.5m middle — practical, specific, and ready to be installed.

the lens

Every topic, one question: does this work once, or does it keep producing?

Pricing — are you paid once, or repeatedly?

Marketing — does the activity disappear, or does it create an audience or asset?

Delivery — does each project start from scratch, or improve a method?

People — does learning stay in someone's head, or become capability?

Cash — is profit consumed, or converted into your Financial Moat?

Leadership — do you solve the same problem every week, or make the solution repeatable?

Brand — are you renting attention, or building mindshare?

Every letter is drawn from real use: experiences, examples and insights from owners actually installing Multipliers in their businesses — so each week you get ideas and inspiration for moving from single-use to multipliable in your own business, at your own pace.

Longer reads

When you'd rather sit with the idea for a while.