4 Steps for Building an Audience That Will Change Your Business Forever

[et_pb_section][et_pb_row][et_pb_column][et_pb_text] Building an audience is one of the smartest things you can do to create a successful business. Yet it is often overlooked, or at least, underestimated. There’s

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Why Building an Audience is the Key to Financial Security

[et_pb_section][et_pb_row][et_pb_column][et_pb_text]Think about the last time you had a problem that needed solving. Where did you go, to solve it? Or, perhaps … how did you decide how to

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Stop Feeling Guilty. You’re Someone’s “Must-Have”.

[et_pb_section][et_pb_row][et_pb_column][et_pb_text]So we're three, or is it four, weeks into lockdown …It's certainly been an interesting few weeks. It's been worrying, and unsettling. But these weeks have also been

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How to Take Control of Your Financial Security

[et_pb_section][et_pb_row][et_pb_column][et_pb_text]The self-employed rollercoaster. It's very real, and we've all ridden it. When the chips are down – which is usually when we're lacking financial security – we often

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Why You Should Review Your Packaged Solutions

[et_pb_section][et_pb_row][et_pb_column][et_pb_text] Have you ever considered that the way you think about your own services could be impacting the very services you offer? Do you ever stop to think

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Why You CAN Justify Charging Higher Rates

[et_pb_section][et_pb_row][et_pb_column][et_pb_text] Have you ever bought something … anything … when there was a cheaper alternative available? Of course you have – we all have. And why? Probably all

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How To Get Your Clients to Understand Your Value

[et_pb_section][et_pb_row][et_pb_column][et_pb_text] Imagine if you went to a restaurant, and rather than receive a menu listing the different dishes on offer, you were told all about the chef …

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The Choice … to Consistent Income and Freedom

You say: "I want consistent income."  "I wish I could charge higher rates?"  "I want more freedom?" You tell yourself this would help. You know it'd be good

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Why it’s Better to Focus on Value over Day Rates

I was chatting with one of my son’s friends the other day. He was telling me about how he is currently working three jobs, as he is desperately

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Why Climb OVER the Wall When You Can Open the Door and Walk THROUGH it?

In business, everyone has their own meaning for “success”. I wonder what it means for YOU? I guess it will include some financial element – we all need

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