Why Your Audience Aren’t Focused On YOU

Why Your Audience Aren’t Focused On YOU

I only started playing in a band in my late 30s … too old to start, right?! I’ve played piano all my life, and had a “classical” music upbringing – daily practice regime, weekly lessons, and once or twice a year, the next grade exam until done them all. I played...
Who Does Your Business REALLY Belong to?

Who Does Your Business REALLY Belong to?

 You know the saying that ‘the customer is always right?’.Well are they …?A client of mine asked about this, and it sparked a conversation about the ‘nightmare client’.It’s a situation that is common (and for this client, exhausting and damaging as you’ll see in a...
The Antidote to Overwhelm

The Antidote to Overwhelm

Through the work I do, I see the experiences and learn from many different kinds of businesses. It’s fascinating how common themes keep showing up. They occur not just in one business, but in many businesses at the same time. One recurring theme is the sense of being...
On “Should”

On “Should”

==== ON “SHOULD” ==== “You know what you should do don’t you?” “Of course! I know what I SHOULD do . . . . . . yet I don’t DO it.” Why does this happen? Why don’t we do what we know we should do but still don’t do?! Because “should” is based on NEEDS. And we don’t ACT...
On Freedom

On Freedom

What does Freedom REALLY mean?   I find a useful distinction is between:   freedom FROM and freedom TO.   For most, “freedom from” is the first “want” (conscious or unconscious) . . . freedom from working for a company, boss, hours, commute.  ...